5 Things To NEVER Do When Sending Sympathy Flowers

It’s never easy to find the right words to say to someone who is going through a personal loss. “I’m sorry for your loss” just seems so generic, whereas “they will be missed” just doesn’t seem to convey how deep and impactful the loss is. So when death impacts someone close to us, we’re often […]

Everything You Know About Obituary Writing Is Wrong

Remember those little Magicubes you’d snap onto your Kodak Instamatic? Quaint, right? Except for a few purists, we don’t even use cameras anymore. Likewise, obituaries have migrated from print to the web. But it would be a mistake to think of online obituaries as the electronic equivalent of newspaper obits. Technology has transformed length, content, […]

Why Family Trees and Funeral Homes Go Hand In Hand

Funerals are all about celebrating personal relationships and memories. At the viewing, families share photos and videos of their loved one surrounded by friends and family. At the service, they reminisce over stories and anecdotes of their loved one’s happiest moments. All the while, building stronger connections — both with the people in the room, […]

5 Must-Haves For A Successful Funeral Home ‘About Us’ Page

We want to let you in on a famous funeralOne secret of ours… When it comes to the success of a funeral home website, you can tell whether or not a website is of value to families just by looking at one page. No, it’s not the pricing page, the products page, or even the […]

What Do Families Do With Flowers AFTER The Funeral?

One question often asked by families, friends and funeral home professionals alike is what should be done with the flowers after a funeral service is over? Many traditional memorials and funeral services include decorative floral pieces, as well as sympathy flowers sent by family and friends to the funeral home. But after the services have […]

Why Your Funeral Home Should FINALLY Embrace Webcasting

Do you remember when eBook readers first came onto the scene? It was 1998 and, at the time, nobody was even thinking about reading books or magazines on anything but paper. For you youngins out there who’ve grown up reading books on your iPhone or Kindle, get ready to be flabbergasted… Back in 1998, if […]

4 Ways To Help Families Get The Most Value Out Of Their Loved One’s Tribute Page

Social memorial pages are changing the way that friends and families celebrate and remember life. You see, it used to be that when your loved one passed away, you would write down your name and address in a book at the funeral home, or you would log on to the funeral home’s web page and […]

7 Reasons Why Bad Funeral Websites Should Be 1 Of The 7 Deadly Sins

There are few things in the funeral profession that are less forgivable than a bad funeral home website. Scary black fonts, cheesy funeral director photos, confusing service descriptions… they might as well be a unique form of funeral service sin that prevent even the most talented funeral professionals from gaining salvation amongst families. So today, […]

Mom Was Always Right… 4 Reasons Why You Should Send Flowers To A Funeral

As you get older, you learn a lot about life. Your perspectives change, your interests change, and you just become a lot more enlightened about the world in general. But one mindset change that we were absolutely not prepared for was one that we had been rejecting our entire life. We tried to stay strong. […]

3 Things Your Families Expect You To Know About Funerals

For most people in the world, the process of planning a funeral is completely unfamiliar territory. Sure, most people have attended at least one funeral in their lifetime, whether it was for an acquaintance, close friend or family member. But that doesn’t mean that they know everything that went on behind the scenes to make […]