5 Successful Funeral Marketing Tactics We Tested So You Don’t Have To

Every funeral professional knows the basics of small-business marketing. You need to have a social media presence, you should have a solid advertising game plan, and you need to develop good relationships so that you can gather as many referrals as possible. But if you think that’s all it takes to stand out it today’s […]

4 Sure-Fire Ways To Blow Away Your Funeral Home’s Competition

Sometimes it might feel like it’s impossible to stand out from the competition in the funeral profession. Maybe you’ve come to the conclusion that your families are just price shoppers. Or maybe you just think families in your community are always going to chose the funeral home they’ve always gone to, which may or may […]

How to Turn Lazy Employees into Funeral Rockstars

When it comes to most businesses, employees will often try to meet their customer’s needs, but rarely do they get the opportunity to make an emotional connection with the people they are helping. But for employees in the funeral profession, it’s the complete opposite. Delivering an extraordinary, emotional funeral experience for families begins and ends […]

4 Powerful Social Media Apps Your Funeral Home Isn’t Using (But Your Families Are)

There’s a reason it seems like everyone and their dog is on Facebook: They are. More than (ready for this?) 1.5 billion people use Facebook daily. Social media is responsible for connecting people all over the world who otherwise would have no method of communication with one another, however passive that communication may seem. Utilizing […]

3 Times Social Memorials Took Healing To The Next Level

Our world is more connected today than we’ve ever been before, thanks to the internet and social media. In fact, there seems to be a social media app for just about everything these days that helps instantly connect us with friends and family all over the world. While just 15 years ago it may have […]

3 Things That Should Drive Your Funeral Home (& Everything You Do)

This month, the funeralOne team was in New Orleans for ICCFA 2016! Throughout the 4 days of this exciting funeral conference, some of the most innovative people in our profession gathered together to share their views on the future of funerals. Unable to make it to ICCFA 2016? You’re in luck – we’re sharing some […]

4 Creative Ways To Take The Funeral Outside The Funeral Home

The funeral service profession is a long-standing one, replete with tradition and cultural customs—but that doesn’t mean every service your funeral home offers to the families in your community has to be the same. In fact, people are saying more and more that they hope their own funeral services and those honoring their loved ones […]

Survey: Families Share Why They Choose Cremation Over Traditional Funerals

Cremation has always been the ugly duckling of the funeral profession… at least to funeral professionals. Sure, we offer the option to our families, and we happily walk them through any and all questions they may have about the process. But, at the same time, many of us still secretly curse under our breath every […]

The Most Important Part Of A Funeral Service, According To 9 Funeral Pros

Why do we have funerals? Whether you’re hosting a traditional service or a memorial celebration, there is some debate as to who these end-of-life events are actually for. Are they for the loved one who has passed – a glowing, celebratory tribute to the beautiful life that they lived? Or are funerals for the living […]

5 Ways to Develop a Good (Or Even GREAT) Relationship with Local Hospices

No one really likes awkward relationships, do they? But complicated professional relationships don’t have to remain, well… complicated. By moving beyond the confines of your comfort zone (which can be hard, I know) and learning to connect on a new level, any two parties can change their thinking, come together and form an alliance. This […]