18 Mock Awards That Every Funeral Director Should Hand Out

If there are two things you can never get enough of while working at a funeral home, they are a sense of humor and recognition. When you have a career which requires you to comfort those suffering from loss, most times without even a thank you, sometimes things can get heavy. So what do you […]

4 Powerful Social Media Apps Your Funeral Home Isn’t Using (But Your Families Are)

There’s a reason it seems like everyone and their dog is on Facebook: They are. More than (ready for this?) 1.5 billion people use Facebook daily. Social media is responsible for connecting people all over the world who otherwise would have no method of communication with one another, however passive that communication may seem. Utilizing […]

How Online Reviews Can Build Your Funeral Home’s Future

Is your funeral home looking for new ways to attract more families? Do you find yourself struggling to find new content for your marketing materials? Are you looking for ways to boost your online presence? Then I’ve got some great news for you… There’s a secret recipe to your funeral home’s marketing that you may […]

5 Famous People Who Got Their Start In The Funeral Profession

I love telling people that I work in the funeral profession. And I wish that I could say it was for righteous reasons… yes, I feel honored to work in such an amazing profession, and I am always singing the praises of the heroic, selfless people who I get to work alongside. But, I have […]

6 Steps to Avoid Advertising Mistakes in Your Funeral Home Marketing

Gone are the days of families relying on newspapers, Yellow Pages ads and commercials to find the services they want to utilize. Today, people are online. They don’t watch TV, they stream Netflix. They don’t read the newspaper, they skim digital headlines. They don’t have a phonebook, they look businesses up on Google. If you […]

7 Blog Post Topics That Will Bring Families To Your Website

Funeral professionals (and business professionals, in general) constantly underestimate the power and importance of blogging. Sure, to you it may seem like one more task on your mile-long to do list, or one more step you have to take in the digital space in order to keep up with today’s changing families. But the truth […]

Ryan Thogmartin Shares The Do’s, Don’ts and Future of Facebook Obituaries

When speaking with funeral home owners and directors about our social media services, the question of whether to post obituaries on the funeral home’s Facebook page often comes up. Some folks think it is counterintuitive for Facebook users to Like an obituary (this is about to change as we explain below). But others believe that […]

7 Tips for Selling The Value Of Your Funeral Service Over the Phone

When a person calls your funeral home, they can’t see how much time and thought has gone into creating a comforting environment. They can’t touch all of the different products and memorial items available or experience the personal care of your staff. Their first impression is defined by one thing and one thing only—how well […]

What A GREAT Funeral Home Website Can Do For Your Local Business

Funeral professionals often have a pretty special relationship with their local communities. If you’re like many other privately owned funeral homes, you’ve likely been in the area for many generations. You live alongside the people that come in and out of your funeral home, you know a lot of the families you work with personally, […]

How To Handle #FuneralSelfies (And Other Modern Funeral Marvels)

Social media has taken over… well, everything. Forget the days of email, or heaven forbid, snail mail. Now when you want to share something, you tweet it out to the world, put it on Facebook, post a picture on Instagram, or upload it to your Snapchat feed. After all, as the 2015 online mantra goes, […]