20 Funeral Marketing Ideas to Try Today

Funeral marketing is a topic many people avoid, because it takes time that perhaps you don’t have. Fortunately, though, marketing your funeral home is becoming easier and easier as more channels are being created for us to stay connected. These days, it doesn’t have to cost tens of thousands of dollars to advertise yourself via […]

What Makes a Great Funeral Service? Here’s What Hundreds of Client Families Said

It’s no secret that the landscape of funeral service is changing. And, so are the needs of our client families. But what path are all these changes leading us to? What defines a GREAT funeral service now, in 2018? To find the answers, we surveyed a few hundred consumers. The research wasn’t surprising, yet it […]

6 Things Funeral Service Needs to Hear When The Going Gets Tough

The story of funeral service is one that is ever-changing. And, as you may have experienced, transformation of this degree often yields moments that vary wildly between “what an exciting time to be in this! and  “what are we actually doing here?” And that yo-yo experience might feel very tough sometimes. So how do we […]

5 Ways to Keep Your Funeral Home Website Relevant in 2018

Is your funeral home website helping your funeral business, or hurting it? Chances are, if you’re not receiving thank yous from families on how helpful or educational your website is, it might actually be hurting your funeral business. It’s always good to do a check-in and make sure that your website is still relevant, functioning, […]

6 Strategies to Keep Families Coming Back After the Funeral Service for Generations

What’s better than serving a family during their time of need? To us, that answer is simple: serving a family for a lifetime. That means retaining them over months, years and decades. But how can your funeral home continue to serve families for generations, especially in the age of choices, and low customer loyalty? Here […]

6 Ways Your Sympathy Store SHOULD Be Working For Your Funeral Biz

Have you ever dreamed of wearing one less hat at your funeral home? And wouldn’t it feel like a gift from the gods to not stress so much about your bottom line? If these worries are on your mind, it’s always important to first and foremost take care of yourself and manage your stress levels […]

7 Industry Leaders Predict the Future of Funerals

  Everytime the f1 team hits any industry conference or event, we ask leaders we run into the same question: Where do you see the future of funerals going in the next five to 10 years? Why do we ask this? Because we all know that we’re in the middle of a wave of change. […]

30+ Tools That Make Funeral Director’s Jobs Way Easier

As a funeral director, there’s one word your friends and family probably hear more than anything else – BUSY. Yes, dear funeral director, busy is probably an understatement for you. So what if we offered you some tools to make your jobs EASIER? Yes, easier! This is our ultimate curated collection of our favorite funeral […]

How to Make Death & Dying An Inspiring Conversation [Not a Dreadful One]

Do you sense it? A subtle shift. A change of pace. It’s happening – the conversations people are having about death, dying and planning ahead are changing. Even the category “Death & Dying” on the TedX website is growing each year. It’s pretty clear now that the world is ready to change the way we […]

Embracing The Tech Habits of Americans Age 50 and Older

As a funeral director, there are PLENTY of hats to wear when serving your client families. And in today’s times, the technology hat is becoming a more and more important one to wear. For many, technology might not be your strong suit at your funeral home. In fact, according to our survey at ICCFA this […]