10 Questions to Ask Families That Turn An Average Funeral Service Into A Unique Celebration

As a funeral professional, you want to offer amazing value, right? If you’re like most funeral pros we meet and chat with everyday, that answer is probably a capital YES! And at the heart of amazing service, is usually a unique life celebration. No matter how extravagant or simple, our research over the years has […]

The Art of Imagineering a Unique Funeral Service

My high school speech teacher, a favorite to many, known as “BC”, was dying. I met with BC and her brother to discuss possibilities for her service, listening as they recalled all the plays and student activities she had directed, and her many interests. I let my imagination run with ideas to celebrate her life. […]

What the Funeral Home of the Future Looks Like

What does the funeral home of the future look like? There are so many schools of thought – some people think funeral homes will be incredibly technologically advanced in the future, while others think funeral homes will go off-grid, or even disappear all together. Whatever your vision is for the funeral home of the future, […]

20 Funeral Marketing Ideas to Try Today

Funeral marketing is a topic many people avoid, because it takes time that perhaps you don’t have. Fortunately, though, marketing your funeral home is becoming easier and easier as more channels are being created for us to stay connected. These days, it doesn’t have to cost tens of thousands of dollars to advertise yourself via […]

What Makes a Great Funeral Service? Here’s What Hundreds of Client Families Said

It’s no secret that the landscape of funeral service is changing. And, so are the needs of our client families. But what path are all these changes leading us to? What defines a GREAT funeral service now, in 2018? To find the answers, we surveyed a few hundred consumers. The research wasn’t surprising, yet it […]

5 Things It’s Time to Finally “Kill” On Your Funeral Home Website

Although the title might be pun-y, we take the success of funeral home websites pretty seriously here at f1. In fact, we recently read that 75% of consumers admit to making judgements on a company’s credibility based on the company’s website design. How’s that for important? All that being said, giving your funeral home website […]

6 Things Funeral Service Needs to Hear When The Going Gets Tough

The story of funeral service is one that is ever-changing. And, as you may have experienced, transformation of this degree often yields moments that vary wildly between “what an exciting time to be in this! and  “what are we actually doing here?” And that yo-yo experience might feel very tough sometimes. So how do we […]

6 Death Hacks For The Modern Human

We all know we can live well. There are life hacking books, articles, gurus… It’s never ending. But what about dying well? There is a new movement happening in this space, and we are daring to call it “death hacking”. People all over the world are starting to see the opportunities in end of life […]

8 Videos That Inspire A New Attitude on Grief, Death & Dying

Whether we like to think about it or not, our own mortality is a very real thing. As funeral professionals, we help people face loss. But what about facing the process of death, and everything else in between? These 8 videos are some of the most inspiring we’ve found on the web to help tackle […]

5 Funeralpreneurs Who Are Changing The Landscape of Funeral Service in 2018

The times, they are changing. And it’s not necessarily funeral homes that are changing the nature of the funeral profession. Rather, it’s individuals, who we are coining “Funeralpreneurs” who are going a bit off the beaten path to forge a new way for the funeral profession. These individuals went against the grain based on their […]