funeral-home-evolution

Is it Time for Your Funeral Home to Evolve?

Unless you’re doing absolutely everything right (and really, who is?!), then think “solution evolution.” I first heard this phrase from Lajos Szabo, experienced Chief Strategy Officer, and President of Funeral Operations here at funeralOne. I feel it really suits what we’re looking for: ways to effectively change the way we do things, in order to [...]

eCommerce-sympathy-store

eCommerce By The Numbers

Did you know that $1 in every $10 is projected to be spent online this year? And that in the next 2 years, more than half of all retail sales in the United States will be influenced by eCommerce? Interesting facts, but you’re probably wondering what it has to do with you or your funeral [...]

green-burials-funeral-service

Are Green Burials the Way of the Future?

“Going green” is no longer about the choices you make in your daily life—it’s also about the choices you make in your afterlife. There is a growing interest among today’s environmentally conscious to seek out alternative methods for burial, that they believe will have less of an impact on the earth. With yesterday being Earth [...]

writing-personalized-obituaries

Tips for Writing Obituaries that Represent the Life Lived

I first saw this obituary in the post Unconventional Obituaries, Get Prepared For The Future on ConnectingDirectors.com, and it got me thinking about how difficult it can be to write an obituary that truly represents the life lived. Check out this crazy, unconventional obituary (trust me, it’s worth it) and think about how you can [...]

navigate-funeral-home-through-tough-times

11 Ways to Navigate Your Funeral Home through Tough Times

Bear with me for a minute, will you? Dust off your imagination, and picture this: your merchant ship, the Compassionate, is caught in rough seas. Your crew members are working as hard as they can to regain control of the ship, but they’re tiring. Now, you find a pirate vessel is outflanking you, and everyone [...]

sympathy-store-abcs

ABC’s of Selling Sympathy Gifts & Flowers on Your Funeral Home Website

It’s not often that you can refer back to your 5-year-old self for life lessons. But as eCommerce presents a new opportunity to generate revenue and provide convenience, it’s important to know the basics! Here are the ABC’s of selling sympathy gifts and flowers on your funeral home website: A – Make sure you find [...]

funeralOne_sympathystore_qa

Your Questions Answered: The Sympathy Store by funeralOne

There’s been a ton of interest surrounding The Sympathy Store by funeralOne. And since The Sympathy Store—and eCommerce in general—is a fairly new concept to the funeral profession, I figured now was as good of time as any to address some of the questions we’ve been getting. Here are your most commonly asked questions…answered! Q: [...]

funeral-marketing-truth-about-families

The Shocking Truth About Your Families

One of the key components to growing your funeral firm, is to grow the number of families you serve. However, in order to effectively attract more families—especially the less traditional families of today—you need to understand who they are. But how well do you really know your families? In today’s blog post, I’m going to [...]

future-predictions-funeral-service

5 Years Into The Future Of Funeral Service

Five years into the future? I’m lucky if I can predict what I am doing next week!! That being said, enjoy these prognostications! My first one is that many of you will wonder if I had to look up that 5 syllable word! In no particular order, here is what I’m predicting the funeral profession [...]

funeral-profession-steve-jobs

What the Funeral Profession Can Learn From Steve Jobs

Today marks the 6 month anniversary of the death of legendary innovator and entrepreneur Steve Jobs. Jobs, who was best known for his achievements as co-founder and CEO of Apple, is considered the most influential inventor of our time. But Jobs’ success wasn’t only in his ability to engineer and design quality products—it was in [...]