The holiday season is fast approaching, funeral pro. You might be wondering how you can work with the holiday season on your social media channels. If you are, you came to the perfect place. Today we’re going to share with you seven different ways to engage with your community on social media during the holidays. […]
When it comes to the topics of funerals and death, there is a bit of a lack of education around what the heck to do when it comes to these topics. Therefore, there are many rookie mistakes to be made, whether you’re a grieving family or a new funeral professional. We thought we’d make light […]
In the age of social media, the standard of marketing is no longer a one-sided, curated presentation from your funeral home’s brand to your audience. Your client families want to find you through other client families…period. Nowadays, the reviews and testimonials you receive from client families truly mean everything. This is called “social proof”, and […]
The funeral profession is probably the toughest profession to market. There are a lot of sensitivities to consider, as well as decades of terrible, tasteless funeral marketing to try and undo (like the ad below). So, it’s important to take a step back and listen to the experts before we re-create more bad funeral marketing […]
Halloween season is here! Y’all know that Halloween is the best holiday to celebrate at your funeral home, right?! It’s true. Halloween is about the only time we can use death puns and make fun with death a little bit, without seeming creepy, off, or weird. So why not have fun with Halloween at your […]
Let’s face it: death is unavoidable. So why keep it in the back of your mind as a “I’ll figure that out later” when you could feel ready and prepared for it (and help your family feel prepared, too)? Well, for starters, many of us are terrified of death because it’s been categorized as a […]
Funeral mementos are to funerals, what wedding favors are to weddings. Everyone likes to keep a little something in memory of the celebrations we come together to share, whether it’s to celebrate a life lost or two lives coming together. Plus, it turns out that keepsakes help us on our grief journey in feeling connected […]
So you want to write a eulogy for your loved one, but aren’t sure where to start? No sweat, we’ve got you covered. With these 11 tips on delivering eulogies, you’ll be capable of writing nothing short than an epically memorable eulogy for your loved one. Check out these 11 tips below: #1: Keep […]
In my own search for new and better ways to invite death into our lives and especially in conversations, I came across the death-inspired card game called Morbid Curiosity. James and Kimberley, a couple with a background in theater and grief counseling, started creating the game before Death Positivity was trendy and cool. Their approach […]
The National Funeral Directors Association (NFDA) Convention is coming up in just a few short days. And we, for one, are absolutely stoked to get to Baltimore, Maryland for all the goodness that is to come. After a wild ride of a year in the funeral profession, there is much to learn and grow from. […]
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