What Your Funeral Director Wishes They Could Tell You About COVID-19

Oh, to be a funeral director in the face of a pandemic! Although I’m not a funeral director myself, I read about, write about, and chat with funeral directors day in and day out. And if there is one thing I know to be true about funeral directors right now, it’s that they are overwhelmed […]

5 Principles to Embrace For a Successful COVID-19 Recovery at your Funeral Home

Between talks of “how much longer?” and “what’s next?” is the idea of a post-pandemic normal.  What that normal will look like, is being created today, here and now…And it all starts with you. That’s right, YOU are creating a new normal for the funeral profession through the messages you share, services you provide and […]

7 Leadership Modes to Embrace During the COVID-19 Recovery

This is a time of the greatest change our society has seen in a long time. And you’re a part of it… As a matter of fact, you’re SHAPING it, funeral professional. How are you planning on showing up in the wake of a new normal, a new way? Here are 7 traits to adopt […]

8 Important & Powerful Lessons COVID-19 Has Taught Us (So Far)

Ah, the era of COVID-19. A time in our lives we could have never predicted. A crisis that has changed it all. And as we move through this pandemic, we, as resilient and adaptable beings, have amazing lessons to learn. Here are 8 things we’ve learned from the coronavirus pandemic, and how we can use […]

6 Amazing Ways Funeral Homes Are Responding to COVID-19

With all of the strict safety regulations and social distancing, how can we still honor our loved ones properly? This is a question many funeral homes are asking themselves, faced with the challenge of forced innovation. Although the COVID-19 pandemic has its negative traits and unfortunate implications, we like to see the silver lining in […]

How To Help Your Families Celebrate Life During the COVID-19 Crisis

It’s no secret that coronavirus has affected every single person on the planet in some way. And of course, this brings with it an incredible number of challenges. But, the challenge that keeps me up at night is this: How can we, as a profession, provide the same level of support to those who lose […]

3 Epic Marketing Tips Your Funeral Home Can Learn From Black Friday

I know what you must be thinking.  “Oh no, a blog about funeral marketing that’s compared to Black Friday. Seriously, what kind of decency does this writer have!?” Before you sink too deep into the quicksand of judgement, hear me out. Black Friday IS a manipulative mechanism used to create a false sense of urgency […]

Death During a Pandemic: Creating Meaningful Moments for Families In Any Circumstance

Even in the best of times, it can be challenging to ensure every single family you serve feels as if they were able to fully honor their loved one at the end of life. During a pandemic, that flipped death care norms upside down. Circa 2020 and beyond, offering this opportunity was nearly impossible for […]

5 Principles For Exceptional Customer Experiences At Your Funeral Home

Customer service is the foundation of any business. And funeral homes are no exception. The question, especially during a pandemic is: how can your funeral home’s team provide customer service in a rapidly evolving industry? The best person to ask about customer experience is the Customer Service King himself, Micah Solomon. Below, he offers up […]

How The Death Industry Is Transforming Right Now

As we begin to dry off our wings from the storm that was COVID, the air of change breathes new life into an industry full of death. The changes may not have come easily, but they’re here. And, they’re not going anywhere. At least we hope not. Below, we’ll cover some of the major shifts […]