The other day, I was doing some of my routine funeral industry research, and I was reminded of a statistic that absolutely blows my mind: “Most people would prefer to pre-plan a funeral, but only 33% do because they can’t find the information they need”. I don’t know about you, but to me, that’s a […]
Social media is a vital and sometimes infuriating part of being a business owner in this day and age. It’s easy to get stuck and stop putting in the effort of making engaging social media posts. The truth is that social media makes all the difference when it comes to attracting client families and keeping […]
We all know how the saying goes – time is money. When you’re a funeral business owner, you know how incredibly true this is. Your time is precious, so why waste it with funeral home website platforms that are costing you time and money, rather than helping you save it? There’s a better way to […]
How important is the design of your funeral home website? Some of you might think design isn’t meaningful to your website. That it’s just a “detail.” Like a photo, or a background color. But the truth is, design isn’t just how your funeral home website looks. Design is how your funeral home website functions; how […]
Although the title might be pun-y, we take the success of funeral home websites pretty seriously here at f1. In fact, we recently read that 75% of consumers admit to making judgements on a company’s credibility based on the company’s website design. How’s that for important? All that being said, giving your funeral home website […]
Is your funeral home website helping your funeral business, or hurting it? Chances are, if you’re not receiving thank yous from families on how helpful or educational your website is, it might actually be hurting your funeral business. It’s always good to do a check-in and make sure that your website is still relevant, functioning, […]
As a funeral director, there are PLENTY of hats to wear when serving your client families. And in today’s times, the technology hat is becoming a more and more important one to wear. For many, technology might not be your strong suit at your funeral home. In fact, according to our survey at ICCFA this […]
Most funeral professionals vastly underestimate the power of their funeral home’s website. Sure, your website is a convenient tool to share things like contact information, office hours and a quick overview of what you do. But more than that, your website has the power to attract families who have never heard of your funeral home, […]
Let’s be honest, there’s nothing fun about arranging a funeral service. Many families have never been responsible for planning a funeral and have no idea what steps they need to take. As we’ve discussed before, families usually start with a Google search for a funeral home in their area (97% of consumers do). They’ll […]
Can you guess how most of your families find your funeral home? If you guessed the Internet, you’re right. In fact, 93% of consumers start their search for products and services on Google… and that number is only growing. So when families are searching for you online, what will they find out about your funeral […]
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