7 Tools To Help You Better Understand Your Families

One of the biggest weaknesses in funeral service, to me, is our lack of understanding of our customers. Sure, there is research out there, but surely not enough. And until we do start to invest more time and money into research, we’re going to continue missing the boat on some big opportunities for each of […]

How To Foster Innovation At Your Funeral Home

One of my favorite feelings in the world is when myself and the funeralOne team get together to toss around our wildest ideas for a new project. When the passion begins to flow, we know we’re truly on to something great. After all, new ideas are usually what spark innovation, passion and collaboration in a […]

3 Things I Wish Someone Told Me Before Becoming a Funeral Director

Funeral directors wear nice suits and drive fancy cars. At least, that’s what I thought when I was a little girl. That’s what I saw when I would go to the funeral home. My uncle would be standing there, talking to a grieving widow and walking her out to her car before he got into […]

9 Pieces Of Funeral Service Advice To Live By

  I started the funeralOne blog back in 2009 because there were far too few resources addressing the successes, questions, ideas, trials, and tribulations funeral professionals face throughout their journey. And thankfully, over the years, the response has been through the roof. It’s rewarding to see first-hand how big of an impact  funeral professionals throughout […]

7 Easy Ways To Increase Traffic To Your Funeral Home Website

If your website is online and nobody visits it, does your business really have a web presence? I know, I know… it sounds like that old “trees falling in the woods” philosophy, but it’s true. In today’s world, having a website is make or break for your funeral home. It helps you educate families on […]

28 Funeral Directors On The Craziest Thing To Happen To Them At Work

Now that 2013 is officially ending , it’s time to think about your most memorable moments this year. And let’s face it, when you work at a funeral home, weird stuff happens. All the time. That’s why we asked funeral professionals “What’s the craziest thing that’s ever happened to you at your funeral home?” on […]

7 New Years Resolutions Every Funeral Professional Should Make For 2014

Can you believe 2014 is almost here? Are you ready for it?And by ready, I mean, have you found a way to be your best version of you – both personally and professionally – in 2014? Today, I want you to think about how you can make 2014 the best year yet. And it all […]

8 Ways to Connect With Families During The Upcoming Holidays

The holidays are one of the most cheerful times of the year, aren’t they? But for families who have just lost a loved one, this time of the year can be the hardest for them. Facing the holidays without a loved one can be one of the biggest hurdles someone faces during their journey of […]

What Can Your Funeral Home Learn From Disney?

Whether you’re ready or not, 78 million Baby Boomers are making their way into your client family base. And they expect an entirely different experience from your funeral home than you’re used to offering. In fact, 71 percent claim they see no value in the traditional funeral service experience. That means creating a remarkable family […]

4 Surprising Ways to Stop “Selling” To Families

Before you read anything, watch the video above. How did it make you feel? Pretty emotional, right? When I watched this video, I nearly fell out of my seat. I felt moved. I felt inspired. I felt like I wanted to do something. ANYTHING. Isn’t it funny how much emotions can inspire you to take […]