Running a funeral business comes with unique trials & tribulations. While some of the challenges might seem niche, one thing is clear – everyone is experiencing them together. At the NFDA Convention a few weeks ago, we asked attendees to vote for their biggest business challenge, and the results are crystal clear. So what are […]
The “Future of Funerals”. A topic we’ve spent many a day writing about, researching, reading about, and talking to our clients about. If you’ve popped your head out of your funeral home long enough to attend a conference, workshop or event that’s funeral industry related, you’ll hear more of this “future of funerals”. This “future” […]
It’s amazing how many people actually want to talk about death these days. Well, at least in the media. Funeral innovation, death technology, and death cafes, and the death positive movement have been hot topics in the press this year. Just do a Google search for any of those terms and see for yourself. These […]
Did you know that community outreach could be the most important component of your funeral home’s marketing plan? It’s true. According to the 2018 National Funeral Directors Association (NFDA) Consumer Awareness and Preferences Survey, when planning a funeral, only 8.3% of consumers call more than one funeral home! Further, 23.2% called one funeral home and […]
In all of my time working with funeral homes over the last 15 years, I’ve known one thing to be true: Making your families feel heard and supported is the magic that creates a successful funeral business. Beyond pricing, services, facilities, it all comes down to customer experience. And if you don’t believe me, my […]
Death changes everything. It takes the familiar and shakes it up. It takes our everyday and makes it messy. And this is how I’ve chosen to live my life as a funeral director: in symmetry with those who have to walk with death and grief. It’s a path that I’ve grown familiar with over the […]
The ugly “F” word. No not, the swear word. But it might as well be… The word I’m referring to is funeral, as in, funeral plans. As in my own funeral plans. Everytime I tell someone that I’m making my own funeral plans, I hear some version of: “Are you dying?” “Is everything okay… do […]
The future of funerals needs you. Yes you. You empathetic, bright, passionate person who wants to join in on the movement of where the future of funerals is headed. It doesn’t matter if you’ve been doing this for 30 years, or are considering a career in the funeral profession… you are the future of funerals. […]
When surfing the waves of Twitter recently, we came across an interesting thread of sparked by BBC on human composting. The thread was essentially a group of young people rooting for a more green approach to funerals. They spoke to the downsides of traditional funerals, and why they’re seemingly more irrelevant to the younger generation. […]
Everyone is talking about the future of funerals. And whether or not we like it, it’s here. Things are changing, and they have been for over a decade. Families are looking for more options. And their needs are – for better or worse – shaping our future. So what’s changing this year? What trends are […]
Get our latest articles delivered to your email inbox!
