In all of my time working with funeral homes over the last 15 years, I’ve known one thing to be true: Making your families feel heard and supported is the magic that creates a successful funeral business. Beyond pricing, services, facilities, it all comes down to customer experience. And if you don’t believe me, my […]
Death changes everything. It takes the familiar and shakes it up. It takes our everyday and makes it messy. And this is how I’ve chosen to live my life as a funeral director: in symmetry with those who have to walk with death and grief. It’s a path that I’ve grown familiar with over the […]
The ugly “F” word. No not, the swear word. But it might as well be… The word I’m referring to is funeral, as in, funeral plans. As in my own funeral plans. Everytime I tell someone that I’m making my own funeral plans, I hear some version of: “Are you dying?” “Is everything okay… do […]
The future of funerals needs you. Yes you. You empathetic, bright, passionate person who wants to join in on the movement of where the future of funerals is headed. It doesn’t matter if you’ve been doing this for 30 years, or are considering a career in the funeral profession… you are the future of funerals. […]
When surfing the waves of Twitter recently, we came across an interesting thread of sparked by BBC on human composting. The thread was essentially a group of young people rooting for a more green approach to funerals. They spoke to the downsides of traditional funerals, and why they’re seemingly more irrelevant to the younger generation. […]
Everyone is talking about the future of funerals. And whether or not we like it, it’s here. Things are changing, and they have been for over a decade. Families are looking for more options. And their needs are – for better or worse – shaping our future. So what’s changing this year? What trends are […]
As a funeral professional, chances are you face plenty of misconceptions about who you are and what you do, everyday. You may even feel that you have to defend yourself from time to time. After all, there are the unfortunate few we see in the news that don’t have families’ best interest in mind, and […]
2019 is here, folks. Are you excited? Do you feel the butterflies in your stomach when you think about all the possibilities of 2019 at your funeral business? If you need a little inspiration, check out these epic inspirational quotes (they’re printable, too!). And once you’re inspired, it’s really important to ask yourself: what is […]
Take a long-time funeral director, a cemetery owner and a psychologist who specializes in grief counseling, put them together, and what do you get? An unconventional idea that just might be the future of cemeteries. At this year’s NFDA expo in Salt Lake City, Lynn Gibson and Jason Troyer of Grandview Cemetery hosted a seminar […]
Family satisfaction is at the heart of any successful funeral home. Happy customers = a thriving funeral business. It’s a really simple idea, and yet it can be easy to overlook the details of family satisfaction. When things get busy, things can easily go into auto pilot in the family satisfaction department. As easy it […]
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