Ryan Thogmartin Shares The Do’s, Don’ts and Future of Facebook Obituaries

When speaking with funeral home owners and directors about our social media services, the question of whether to post obituaries on the funeral home’s Facebook page often comes up. Some folks think it is counterintuitive for Facebook users to Like an obituary (this is about to change as we explain below). But others believe that […]

7 Tips for Selling The Value Of Your Funeral Service Over the Phone

When a person calls your funeral home, they can’t see how much time and thought has gone into creating a comforting environment. They can’t touch all of the different products and memorial items available or experience the personal care of your staff. Their first impression is defined by one thing and one thing only—how well […]

What A GREAT Funeral Home Website Can Do For Your Local Business

Funeral professionals often have a pretty special relationship with their local communities. If you’re like many other privately owned funeral homes, you’ve likely been in the area for many generations. You live alongside the people that come in and out of your funeral home, you know a lot of the families you work with personally, […]

How To Handle #FuneralSelfies (And Other Modern Funeral Marvels)

Social media has taken over… well, everything. Forget the days of email, or heaven forbid, snail mail. Now when you want to share something, you tweet it out to the world, put it on Facebook, post a picture on Instagram, or upload it to your Snapchat feed. After all, as the 2015 online mantra goes, […]

The Danger Of Not Owning Your Funeral Home Domain Name

View image | gettyimages.com The internet has changed the way that businesses do everything. A traditional storefront with your name on the sign used to be the only thing you needed to draw families in to your funeral home and build a good reputation in your community. But now you’re now expected to have social […]

25 Stats Make You Think Twice About Your Funeral Home Marketing

Your website is one of the most important assets to your funeral home marketing. We’ve been saying it for years ﹘ if your families cannot find your website and services online, the chances of them seeking out your funeral home are slim. And while your funeral home may have an online presence, there is still […]

How To Avoid The Future of Funeral Service’s Mistakes

What happens when your market changes faster than you can keep up? The most obvious answer: mistakes are bound to be made. Lot’s of them. And experts have predicted that there are plenty of mistakes that funeral service, as a whole, could make if we don’t change our ways sooner than later. What are these […]

Essential Steps For Kicking Off Your Funeral Home Marketing

We all know how impactful online marketing can be for your funeral home. We’ve heard it time and time again ﹘ a good social media plan or an awesome website can help you attract more families than ever before. And it’s no exaggeration! While most families used to look to their local Yellow Pages or […]

How To Steal Your Competitor’s Funeral Home Website Traffic

With more than a billion websites online and many different ways for this generation’s tech-savvy, research-first consumers to find new businesses, competition is fierce in nearly every profession. And the funeral profession is no exception. Getting potential families to your website (rather than your competitors’) can make a huge difference to your bottom line. And […]

Here’s What Happens When You Try To Plan Your Funeral At Age 25

Planning your own funeral is easier said than done. Heck, even thinking about it is hard to force yourself to do. But after conquering my fear of death throughout the last three years as a blogger in the funeral service industry, I decided it was time to put some thought into my own funeral. After […]