One thing we’re always excited for when the ICCFA convention rolls around is the opportunity to seek new inspiration, learn and grow. This year, #1 bestselling author, Erik Qualman’s session, “Socialnomics: Winning Customers’ Hearts, Minds & Wallets in a Wi-Fi World” was one we couldn’t miss! Read on for our key insights. In this digital-age […]
When it comes to going viral on the internet, Buzzfeed knows a thing or two. This popular content website not only serves up trending news stories minute by minute, but they are also a 24/7 machine of churning out addicting, viral, trending content that will have you kissing your productivity goodbye. But while we love […]
Here on the funeralOne blog, we always love the end of the year… not because it’s the crazy busy season in the funeral profession, or because all the holiday hullabaloo is about to start. (Everyone say it together: “We’ll get through it!”) We love the end of the year because it’s the time when everyone […]
There’s a reason it seems like everyone and their dog is on Facebook: They are. More than (ready for this?) 1.5 billion people use Facebook daily. Social media is responsible for connecting people all over the world who otherwise would have no method of communication with one another, however passive that communication may seem. Utilizing […]
When speaking with funeral home owners and directors about our social media services, the question of whether to post obituaries on the funeral home’s Facebook page often comes up. Some folks think it is counterintuitive for Facebook users to Like an obituary (this is about to change as we explain below). But others believe that […]
Social media has taken over… well, everything. Forget the days of email, or heaven forbid, snail mail. Now when you want to share something, you tweet it out to the world, put it on Facebook, post a picture on Instagram, or upload it to your Snapchat feed. After all, as the 2015 online mantra goes, […]
Image: Source Whenever we tell people that we work in the funeral profession, we get the same grouping of surprised reactions… “That’s creepy!” “How did you get into that kind of unique job?!” “Uhh…that’s interesting…” *Slowly walks away.* As funeral professionals, you’ve probably heard your own fair share of confused questions and surprised statements about […]
Do you know how valuable social media really is to your funeral home’s brand? It wasn’t until 2012 when funeral homes started to finally realize how valuable it can really be. In fact, 52% of brands say social media is the top driver for relationship building/ brand engagement. That’s twice more effective than email, and […]
These days, there isn’t much that you can’t do online, and grieving is no exception. In fact, more and more people every day find comfort in grieving online – whether it’s discussing their favorite memories about the loved one, visiting the loved one’s Facebook page, or posting their condolences to the family – it’s become […]
Myth: I’m a funeral director and no one wants to read any blogs, articles or social media posts I write. Truth: You’re a funeral director and anyone who is going through one of the most difficult times in their life (the loss of a loved one) will benefit from the content you write… if you […]
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