Why SEO is Critical to Your Funeral Home Website

When you’re searching for things on Google, Bing or Yahoo, which search results do you click? Chances are, you probably choose the links that are near the top of the search results page. And you’re not alone – in fact more than 50% of search engine clicks go to the #1 position. Do me a […]

5 Reasons Your Competitor’s Funeral Home Website is Better Than Yours

  Do me a favor and go to your funeral home website right now. Can you honestly say you’re proud of it? If not, I have some bad news for you… …your current website is probably turning business away. Even worse, your potential families are choosing your competitors because of their funeral home website. Here […]

Funeral Marketing: 4 Baby Boomer Myths Busted

Ah, the Baby Boomers. By 2017, they’re expected to make up half of the population. And they’re changing the game when it comes to funeral marketing. There are a lot of misconceptions about Baby Boomers and how to market to them, and it’s about time we cleared those up. Why? Because the way we used […]

VIDEO: How Social Media Creates Authenticity in the Funeral Profession

Have you joined the social media bandwagon yet? If not, you could be missing out. In this informational video below, Al Creedy and funeralOne CEO,  Joe Joachim, discuss why social media is extremely valuable to the funeral profession. They talk about: – The impact Facebook and other social networks have on the funeral profession – […]

3 Ways to Use LinkedIn to Grow Your Funeral Business

Whether you are just getting the hang of social networking or have already dipped your toes in the water, there is always room for improving your online profiles to boost your funeral business. If you haven’t created a LinkedIn profile already, it is time to jump on the bandwagon. Though some may feel that LinkedIn […]

Funeral Social Media Marketing

5 Social Media & Funeral Marketing Examples You Can Actually Use

  Does social media marketing intimidate or confuse you? Do you wonder if social media is even important for the funeral profession? If you find yourself thinking that way, you’ve come to the right place. Many funeral professionals still aren’t sure how to interact with their virtual communities on Facebook. Or, they still haven’t taken […]

The Olympic Medalist’s Guide: Social Media for the Funeral Profession

  This past Sunday marked the last day of the 2012 Olympics. Similar to funeral service, the Olympics are one the world’s oldest traditions known to date.  And, like the Olympics, social media for the funeral profession has helped families feel more connected to your firm than ever before. Better known in the Twittersphere as […]

Social Memorial Websites: Why Losing 2 Friends Made Me Realize Their Value

Last weekend, I lost two of my very good friends. One was killed by a drunk driver. One was t-boned by someone who was texting and driving. These individuals were only 21 and 22 years old. They were young, ambitious people with big dreams, and many people in my community were affected by their deaths. […]

The Ultimate Guide to Serving Baby Boomers

“There is only one boss. The customer. And he can fire everybody in the company… simply by spending his money somewhere else.” – Sam Walton, Founder of Wal-Mart   The 2010 Census reports that there are currently 79 million Baby Boomers in the U.S. – making up 26% of our population. With an increasing number […]

Why Every Mortuary Should Have a Blog

I always get asked a lot of questions when I tell someone I work at a mortuary… and run their blog. People always ask: “What does a mortuary have to blog about?” – well, that’s a good question! I didn’t know exactly myself until I began working on the project several months ago with my CEO, […]