In the early days of funeralOne, when I was just an excited kid with a lot of passion, I was always failing. And guess what? If it wasn’t’ for the failures of my early days… I would not be here today, writing this blog. We wouldn’t be serving 10,000 amazing clients around the world, everyday. […]
Whether we like to think about it or not, our own mortality is a very real thing. As funeral professionals, we help people face loss. But what about facing the process of death, and everything else in between? These 8 videos are some of the most inspiring we’ve found on the web to help tackle […]
Earlier this month, the funeralOne team was down in Nashville, Tennessee for the annual International Cemetery, Cremation and Funeral Association (ICCFA) conference! Not only is ICCFA one of our favorite events of the year because we get to meet with amazing funeral professionals from all over the world, but it also brings together some of […]
The other day, I came across an article written by a good friend of mine, Dr. Alan D. Wolfelt, on funeral home customer service. There was one sentence in it that particularly struck me that read: “Funeral service just happens to be an old-fashioned, traditional goods- and services-based industry that might suffer more growing pains […]
In today’s times, differentiating your funeral home from the crowd is essential to your success. The funeral homes who are dominating their competition have an understanding of their brand and audience that is tested, multi-dimensional, and proven. Those funeral homes know that in order to succeed, your funeral home must understand these five things: 1. […]
Is your company accurately represented on social media? Are you aware that Internet users evaluate your online presence and determine your relevancy and value based on the impression or “social proof” that sites like Facebook give? Well, they do, and here’s the story of how our mortuary, O’Connor Mortuary, went from not knowing anything about […]
Anyone that knows me will tell you that I’m not afraid to push the envelope and rewrite the rules. Why? Because playing by the rules is what leads to mediocrity. When I founded funeralOne, I had no VC funding, no trust fund, no product and only 1 employee. You might ask me, “How the heck […]
Operating a funeral home that has been a prominent part of your community for more than 150 years is a tough job to live up to. In order to be successful, you’ve got to connect with – and remain relevant to – your families, even during times of change. So what do you do when […]
Over the past 10 years, I’ve been fortunate enough to meet a lot of remarkably successful funeral directors and funeral home owners and how they’ve achieved success. While there’s no magic formula to success, but if you focus on committing to one (or better yet, all) of these easy, actionable statements, I can promise […]
So you attended NFDA last week, and you’ve got a ton of great ideas to bring back to your funeral home staff. Or, if you’re a vendor, you’ve talked to a lot of potential customers who are interested in your product or service. You’re excited, passionate and ready to follow up with everything you learned […]
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