How to Explore the Creative Side of your Funeral Business



Do you consider yourself or your funeral business to be creative?

Lots of people say they’re not – yet, as human beings, we are all creative thinkers, and problem solvers.

After all, a big part of crafting a one-of-a-kind funeral service or online memorial is being creative.

I’ve put together some fun resources and exercises to boost creativity for you or your funeral business.

No matter what level you’re at now, these can help enhance the innate creative abilities you currently have when creating personalized funeral services or online memorials. Ready for some fun?

First, I’d like to introduce you to Dorothea Brande, an American writer and editor. In her book Wake Up and Live, she suggests a few mental exercises to make your mind keener and more flexible. Brande argues that only by testing and stretching yourself can you develop mental strength.

I have to confess that I’ve tackled just a few of Brande’s mental exercises – but each offers different challenges – and will cause your brain to work differently.

Here are 9 ways to explore the creative side of your funeral business:

1. Spend an hour each day without saying anything except in answer to direct questions, in the midst of the usual group, without creating the impression that you’re sulking or ill. Be as ordinary as possible. But do not volunteer remarks or try to draw out information.

2. Think for 30 minutes a day about one subject exclusively. You can work your way up and start with five minutes a day.

3. Talk to your families for 15 minutes a day without using I, me, my, mine.

4. Keep a new acquaintance talking about himself or herself without allowing him to become conscious of it. Turn back any courteous reciprocal questions in a way that your auditor doesn’t feel rebuffed.

5. Talk exclusively about yourself and your interests without complaining, boasting, or boring your companions.

6. Cut “I mean” or “As a matter of fact” or any other verbal mannerism out of your conversation.

7. Plan out two hours of your day, and stick to that plan.

8. Set yourself twelve tasks at random: i.e.: go eat a meal in the unlikeliest place you can find, say nothing all day except in answer to questions, stay up all night and work.

9. From time to time, give yourself a day when you answer “yes” to any reasonable request.


If you’d like to have a bit more fun with your creative side in your funeral business, I recommend checking out these resources:

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Krystal Penrose funeralOne Blog ManagerABOUT THE AUTHOR:

Krystal Penrose is the content marketer and funeralOne blog manager. As content marketer, her role is to research the changing needs of today’s families, and present them to funeral professionals through educational content. Krystal also engages with thought leaders in the industry to help create an  online community for funeral professionals across the country. funeralOne’s solutions include:website designaftercareeCommerce, and personalization softwareConnect with Krystal on Google+



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