A Letter For The Funeral Director Who Takes On Too Much

We have something special to share with all the death care professionals who are feeling the effects of burnout. We hope this brings you inspiration and permission to slow down and take care!    Dear hard working funeral director, I know it feels like everything is on your shoulders.  There’s always another task to rise […]

6 Grief Poems That Transform Pain Into Beauty

After all the training you go through as funeral professionals, it can still be difficult to find the right words of solace to offer families who are navigating grief. Even for myself — who has been working with funeral professionals for many years now — find myself turning to poetry, books, and music for inspiration. […]

8 Inspiring Videos On The Conversations That Are Transforming The Way We Do Funerals

  Everyone has a story to tell. The conversations we have determine the direction we’re heading. And these professionals prove that the funeral profession is heading straight into transformation with some of the most inspiring conversations we’ve ever had as an industry, right here in this blog! Check out these 8 videos that will show […]

20 Motivational Songs Every Funeral Director Needs To Listen To

  “Music gives a soul to the universe, wings to the mind, flight to the imagination and life to everything.” ― Plato Did you know it only takes 15 minutes of listening to your favorite tunes to get a natural high?  It’s true. Your brain releases dopamine, a neurotransmitter that leads to increased feelings of […]

6 Funeral Trends Happening In Different Cultures Around The World (And What We Can Learn From Them)

All over the world, people, businesses and leaders all around the world are adapting to our growing needs surrounding death and funerals.  And as we grapple with environmental considerations and cultural shifts, we see the funeral profession responding with innovation.  Many cultures are finding the balance between embracing technology while honoring ancient traditions. Others are […]

Consumer Truths Driving the Future of the Funeral Experience

It’s no secret that your families are what drive your funeral business forward. And to go a step further, your families are driving the trends in the funeral profession, too. What can this teach us? No matter the industry, we all must adapt to be able to meet and exceed customers’ expectations. And, the funeral […]

6 Affirmations For the Modern Griever (And How To Use Them)

Figuring out what to say to someone who is grieving can be complicated and uncomfortable for anyone… even funeral directors and funeral guests alike.  So often, we settle for statements that are stereotypical, because quite frankly… we don’t know any better.  And when we rattle off conditioned responses to people deep in their grief, it […]

4 Ways to Create Meaningful Experiences in Cemeteries

  Cemeteries are fighting to remain relevant in a shifting culture that’s moving away from the want and need for physical burial spaces.  Not only that, cemeteries are falling out of relevance for many other reasons as well… For example, today’s culture is less religious than it was just decades ago.  And then there’s location. […]

5 Lessons On Personalized Funerals via Real-Life Client Testimonials

A funeral service should leave a lifelong impression upon the families you connect with. The key is having that impression be a positive one.  Looking at a funeral home’s testimonials, you’ll start to notice the funeral homes that are truly glowing all have something in common… What is the special sauce? It’s the funeral directors […]

We Need Repeat Families: Three Steps Funeral Businesses Can Take to Retain Families

Retaining customers is key to having a thriving funeral business.  Yet all too often, funeral businesses pour time and resources into customer acquisition without considering what they’re doing to keep the customers that they’ve already served.  It’s not rocket science…but let’s get back to the basics.  Unsatisfied consumers decide not to do business with companies […]