The Healing Power of Sympathy Gifts, Explained

I’ve never really imagined myself to be the type to give someone a “Sympathy Gift”. And it wasn’t until I found myself facing the death of a family member, where I got to witness the true gift of Sympathy. My uncle was never really one you’d expect to be the sensitive and romantic type.. He […]

Say Hello To The Millennial Funeral Director

They want $100K and a 10-hour work week.  They need to jump up the ladder, not climb it.  And heaven forbid you don’t let them work from home 7 days a week.  Who are we talking about? Millennials. A panel of experts discussing the topic of millennials in the funeral industry at the National Funeral […]

17 Baby Boomer Statistics That Will Change Your Funeral Marketing Forever

The Baby Boomers have been disrupting the funeral profession for years now, that’s no secret… With the most disposable income, accounting for nearly half of all retail sales, they are a force to be reckoned with. And many of them are looking to make sure their death is as beautiful as their life. That means […]

2020 Is Here, What Does That Mean For The Funeral Profession?

2019 was a big year for the funeral profession. And 2020? Well, so far, we think it might even be bigger! The future of funerals is well on its way, and 2019 helped us prepare for that. And the smartest people of our time always tell us that we can learn future lessons by remembering […]

What Your Client Families Expect From You in 2020

We all like to think that we provide high quality, unique services for our families.  But is that what someone will really experience when they walk in your door? Georganne Bender and Rich Kizer are cultural anthropologists that specialize in consumer interests. One of the many aspects of their business has been blind shopping at […]

16 Social Media Post Ideas For Your Funeral Home To Steal Today

Social media is a vital and sometimes infuriating part of being a business owner in this day and age. It’s easy to get stuck and stop putting in the effort of making engaging social media posts.  The truth is that social media makes all the difference when it comes to attracting client families and keeping […]

A Therapist’s Advice For Dealing With Conflict At Your Funeral Home

No one needs to tell you how people can be deeply affected by the death of a loved one. Some families find it harder to navigate the process of creating a ceremony that captures the essence of the deceased’s life than others. And sometimes raw emotions can become unmanageable. We sat down with Jason Troyer, […]

9 Stress-Busting Survival Tips For Every Funeral Director This Holiday Season 

The Holidays are here, funeral director! For most people that entails lots of holiday parties, present shopping and some time off to spend with the family. You might be thinking, “what a luxury it must be!”  But don’t worry, with these 9 stress-busting survival tips for this holiday season, you might be able to squeeze […]

How to Grow Your Funeral Business With Online Reviews

In this day and age, every business has to handle online reviews.  Whether they’ve helped catapult your funeral business success or have been a huge wake up call for your business, reviews have the potential to do BIG things for you. In fact, today, 80% of consumers report that they rely on online reviews to […]

12 Touching Online Tributes Guaranteed To Melt Your Heart

Happy Thanksgiving!  We hope you’re enjoying delicious food and quality time with your loved ones on this holiday.  As we gather, we also remember those who have passed and are no longer gracing our family table.  We found 12 heartwarming tributes to share with your friends and family this Thanksgiving to help inspire you to […]