14 Things You Need to Know About Baby Boomers

Funeral service is lucky. Why, you ask? Well, there are many reasons why it’s a good time to be a funeral director (if you’re innovative and open to change, of course). But most importantly, we’re lucky because we get to market our products and service to the best generation out there: the Baby Boomers. Boomers […]

7 Ways to Lose the Trust of Your Families

  Do me a favor Google the term “funeral frauds.” More than likely, your search results page will be full of negative titles like: Unfortunately, there are plenty of funeral home frauds that give funeral service a bad name. And it’s really not fair for the rest of us – who put our families even […]

5 Funeral Service Trends You Should Ignore

  Too often we enjoy telling people what they should do with their businesses. “Chirping from the cheap seats,” as I like to call it. Instead of looking at trends to embrace, I thought I would go in another direction and talk about 5 trends in funeral service that you should look the other way […]