The Secret to Purpose-Filled Selling: Winning In Sales by Celebrating Life

What is the most common objection that you hear when advising families during a planning session? Maybe you have heard some of these: “The church is going*     to handle everything.” “I’m not going to have a funeral because I don’t want my kids to be sad.” “Just cremate me.” “My dad did not want a […]

What Millennials Think About The Funeral Industry (And Why It Matters)

Ahh, Millennials. They might feel far away from your client family base, but in reality, they’re arriving into this space, and they’ll be around a while. With so much technological experience and ambition in them, they’re likely to be some key players in the funeral profession very quickly here. And in case you haven’t noticed, […]

5 Easy Ways To Enhance Your Funeral Home’s Online Presence

In today’s day and age, your digital presence is a make-or-break aspect of your funeral business. It’s true. Digital marketing can be a leading force of your funeral home’s success… as long as it’s implemented strategically. In fact, according to experts, an effective online marketing strategy yields the highest return on investment (ROI) than any […]

Why Funeral Ceremonies Matter (And How to Create An Extraordinary One)

We all know that the way our culture celebrates end-of-life has moved away from traditional. With that, more and more, individuals are falling into the “we don’t want anything” category and not seeking funerals at all. What’s up with the divide? What we’ve found, is that those that do opt for funerals today want life-focused […]

18 Interesting Facts About Funeral & Sympathy Flowers We Bet You Didn’t Know

Everyone knows funeral & sympathy flowers are a large part of the funeral service. But does everyone know how they came to be such a large part of funeral service? Or why, or through which cultures did they become so popular?   Thankfully, we answer these questions and more with these 18 fun, weird, and […]

17 Photos of Epic Celebrations of Life To Inspire Your Next Funeral Service

A funeral service isn’t just about remembering the life that was lived. It’s about CELEBRATING the life that was lived. And what better way to celebrate someone, than by holding a funeral service that is as unique as their life? We love collecting our favorite celebrations of life to keep us inspired at funeralOne, and […]

4 Companies With Epic Website Designs (And What The Funeral Profession Can Learn From Them)

Through all our days of doing funeral home website design at f1, we’ve come across a few good gems that inspire us in a BIG way. In fact, if you come by and visit the headquarters, you’ll usually catch our CEO scrolling through some of the hottest website designs day in and out, because design […]

8 People, Places And Things You Cannot Miss at ICCFA 2019

The 2019 ICCFA Convention is upon us! Are you as excited as we are? With the theme being focused on NASCAR and the tagline being “on the right track”, we get the feeling there will be plenty of momentum in the air. Here are the 8 people, places and things we definitely won’t miss, and […]

A Quiz For Funeral Pros: How Well Do You Know Today’s Client Families?

If you haven’t seen with your own eyes, funeral pro… the families of today are changing. And as we move forward into these changes together, it’s important to see where you stand. Do you need to refresh yourself with what families are asking for on a nation-wide level?  Or are you completely up-to-date, and even […]

17 Fresh Funeral Marketing Tips to Stop Selling and Start Serving

Spring is here. Can you feel it? With springtime, comes spring cleaning. And spring cleaning isn’t just something you do at your house on the weekend. Right now, we’re inviting you to take a look at your funeral marketing efforts. Do they need spring cleaning, too? Chances are, they probably do. The way things are […]