Let’s face it: death is unavoidable. So why keep it in the back of your mind as a “I’ll figure that out later” when you could feel ready and prepared for it (and help your family feel prepared, too)? Well, for starters, many of us are terrified of death because it’s been categorized as a […]
We all know what your typical idea of a funeral home conjures up in your mind. Caskets, chapel seating, the smell of funeral flowers, maybe a faint smell of coffee, warm lighting… And this version of a funeral home has worked for some time now. Now, as we explore the idea of what a funeral […]
The US Census tells us that by 2030, all Baby Boomers will be 65 or older. This means two things… One is that Boomers will want to be making decisions about their end-of-life wishes sooner than later. Two is that many of them will be planning and assisting with the passing of their family members, […]
What happens when a death occurs during the largest pandemic the modern world has seen? Even though it feels as if most of our world is on hold, death does not stop for a virus. And neither does grief. So then, traditions must adapt. People must adapt. We must all adapt. We’ve gathered some examples […]
Between talks of “how much longer?” and “what’s next?” is the idea of a post-pandemic normal. What that normal will look like, is being created today, here and now…And it all starts with you. That’s right, YOU are creating a new normal for the funeral profession through the messages you share, services you provide and […]
Traditional burial, or cremation? In 2020, that is not the question. In the modern day realm of funerals, we think in the near future, families will prefer neither. There are growing concerns around the environmental impact of cremation, and countries around the world running out of land to bury their dead. With that, many entrepreneurs […]
Everyone talks about how important social media is for your funeral business. Although our profession can be a tough one to approach through social media, with a little creativity and lots of patience, having a social presence can be very rewarding for your funeral business and your online audience. And with 90% of businesses using […]
I’ve never really imagined myself to be the type to give someone a “Sympathy Gift”. And it wasn’t until I found myself facing the death of a family member, where I got to witness the true gift of Sympathy. My uncle was never really one you’d expect to be the sensitive and romantic type.. He […]
The Baby Boomers have been disrupting the funeral profession for years now, that’s no secret… With the most disposable income, accounting for nearly half of all retail sales, they are a force to be reckoned with. And many of them are looking to make sure their death is as beautiful as their life. That means […]
Ahh, Millennials. They might feel far away from your client family base, but in reality, they’re arriving into this space, and they’ll be around a while. With so much technological experience and ambition in them, they’re likely to be some key players in the funeral profession very quickly here. And in case you haven’t noticed, […]
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