How to Grow Your Funeral Business With Online Reviews

In this day and age, every business has to handle online reviews.  Whether they’ve helped catapult your funeral business success or have been a huge wake up call for your business, reviews have the potential to do BIG things for you. In fact, today, 80% of consumers report that they rely on online reviews to […]

12 Touching Online Tributes Guaranteed To Melt Your Heart

Happy Thanksgiving!  We hope you’re enjoying delicious food and quality time with your loved ones on this holiday.  As we gather, we also remember those who have passed and are no longer gracing our family table.  We found 12 heartwarming tributes to share with your friends and family this Thanksgiving to help inspire you to […]

10 Easy Ways To Increase Your Revenue With Your Funeral Home Website

Are you leaving money on the table? This is a touchy and powerful question, for two reasons. One, we know you’re not in it for the money. And two, no one likes to hear their leaving money on the table! But… it’s good to bring your awareness to the aspects of your funeral home or […]

Avoid These 15 Mistakes When Planning Your Next Personalized Funeral Service

Planning a personalized funeral isn’t always the easiest play in the book.  One of those reasons is because personalization means totally different things to both families and funeral directors alike. What makes one family’s heart sing, could be completely off base for a different one.  So how do you offer services that truly resonate, while […]

15 Facts On Funeral Personalization We Bet You Didn’t Know

Personalized funerals are the way of the future, there is no denying that.  Sometimes it can be hard to know what direction to go with personalization, or exactly how to make an impact with the client families of today in a way that’s meaningful for them. Thankfully we have a big cup of clarity for […]

How To Get More Done In Less Time Thanks To Your Funeral Home Website

We all know how the saying goes – time is money.  When you’re a funeral business owner, you know how incredibly true this is.  Your time is precious, so why waste it with funeral home website platforms that are costing you time and money, rather than helping you save it? There’s a better way to […]

6 Grief Poems That Transform Pain Into Beauty

After all the training you go through as funeral professionals, it can still be difficult to find the right words of solace to offer families who are navigating grief. Even for myself — who has been working with funeral professionals for many years now — find myself turning to poetry, books, and music for inspiration. […]

Consumer Truths Driving the Future of the Funeral Experience

It’s no secret that your families are what drive your funeral business forward. And to go a step further, your families are driving the trends in the funeral profession, too. What can this teach us? No matter the industry, we all must adapt to be able to meet and exceed customers’ expectations. And, the funeral […]

6 Affirmations For the Modern Griever (And How To Use Them)

Figuring out what to say to someone who is grieving can be complicated and uncomfortable for anyone… even funeral directors and funeral guests alike.  So often, we settle for statements that are stereotypical, because quite frankly… we don’t know any better.  And when we rattle off conditioned responses to people deep in their grief, it […]

5 Lessons On Personalized Funerals via Real-Life Client Testimonials

A funeral service should leave a lifelong impression upon the families you connect with. The key is having that impression be a positive one.  Looking at a funeral home’s testimonials, you’ll start to notice the funeral homes that are truly glowing all have something in common… What is the special sauce? It’s the funeral directors […]