3 Unexpected Opportunities For Creating Personalization In Funeral Service

When it comes to personalizing funerals, images, tribute videos, bookmarks, or maybe a balloon release might come to mind. However, the truth is that there are many ways to personalize a funeral that go beyond services or outward appearances. For me, a personalized funeral doesn’t look any certain kind of way.  A personalized funeral is […]

7 Unique Sympathy Gift Ideas For The Modern Griever (That Aren’t Flowers)

Gone are the days of impersonalized sympathy gifts that have zero meaning for the person or family who’s grieving. In the past, we could just send a card to someone and call it good.  Now, grief is more complex.  People are less supported and more isolated.  And in that, we’re learning that a sympathy gift […]

6 Service-Oriented Alternatives To Direct Cremation

Direct cremation rates are on the rise, and have been for a long time. Harsh truth alert: People are increasingly seeing that a full blown traditional funeral isn’t only expensive, but also unnecessary. This could be because of the decreasing religious identifications, the pandemic, a lack of value education or… all three. Whatever the reason […]

13 Facts About Your Funeral Home Website You Definitely Need To Know

Your funeral home website might be on the dusty shelf in the back of your mind, long forgotten. If that’s the case, it’s time to dust this baby off and start making your funeral home website the centerpiece of your funeral home’s marketing strategy. Before you think we’re only saying this because our whole world […]

6 Easy Practices To Be With And Heal Your Grief

Grief is a non-negotiable part of life. What you love, you will lose It is a reality that we must grapple with.  Yet, as you may have noticed by the way you may have felt reading these first couple lines, this truth is not an easy one to accept. So what can we do? What […]

A Guide On User Experience, The Most Important Aspect of Your Funeral Biz

There is a lot of jargon in the tech industry that can confuse and muddle your understanding of important technology in your own funeral business. But trust us when we say, the term “User Experience” is not one of those terms.  Below, we’ll explain user experience in the best way we can, from a to […]

7 Resources You’ll Need For Planning An Epic Celebration Of Life

Everyone dies. That’s the only truth we know in this world. But, how can we celebrate a life that has touched communities, networks, friends and family in a way that’s worthy of this one special person? Well, we’ve been writing about this topic for years. But just writing about it doesn’t do it justice. Whether […]

9 Facts About Grief We Bet You Didn’t Know

Grief is one of the most prevalent emotions in the human experience. Yet, we know so little about it still. Biologically, there is still so much research and exploration to do to understand how we can support those who are grieving. Most of the findings on grief out there are stage-based models that are flat […]

26 Go-To Sympathy Gift Ideas That Offer Comfort

Sympathy gifts, in general, can be a hard thing to shop for. Especially if you’re not a funeral professional, and haven’t had to face death in your life very much. Like, how the heck are you supposed to know how to support someone through something you’ve never gone through? How can you even start to […]

The 5 Key Metrics To Measure The Success Of Your Funeral Home Website

Have you ever sat and wondered if your funeral home website is actually doing it’s job? But… the idea of website metrics makes you cringe or want to run away? If data isn’t really your thing, but you’re genuinely interested in how your funeral home website is performing, you’ve come to the right place. Below, […]