7 Leadership Modes to Embrace During the COVID-19 Recovery

This is a time of the greatest change our society has seen in a long time. And you’re a part of it… As a matter of fact, you’re SHAPING it, funeral professional. How are you planning on showing up in the wake of a new normal, a new way? Here are 7 traits to adopt […]

The 6 Elements of Compelling Funeral Marketing, Explained

With COVID-19 hitting our industry pretty hard, it’s good to build a solid foundation of online funeral marketing to attract potential families. Now more than ever, families are going to find your funeral home online, so here are a few ideas to let your funeral home shine with your funeral marketing: 1. A clear and […]

What If Women Ran The Funeral Profession? 10 Predictions Made

Through the early Victorian era, caring for the dead was very much a role set aside for women… especially in the United States. Back then, death was something that took place in the home. Preparing a body for a burial was a matter the family took into their own hands. As many of you know, […]

6 Life Lessons Learned From Writing In The Death Industry For 8 Years

8 years. Nearly 400 hundred blogs. 400,000 words.  This is my contribution to the funeral service profession since I started blogging for funeralOne back in 2012.  Who knew that after studying Journalism and Literature in college, that I would end up working for a b2b business in the death industry? Not me, that’s for sure.  […]

Some Of The Most Radical (And Exciting) Disposition Methods In 2020

Traditional burial, or cremation? In 2020, that is not the question. In the modern day realm of funerals, we think in the near future,  families will prefer neither.  There are growing concerns around the environmental impact of cremation, and countries around the world running out of land to bury their dead.  With that, many entrepreneurs […]

Caitlin Doughty Takes Us On A Journey Into Death Trends Around The World

  What would it look like to completely re-imagine the way we store our beloved departed? Instead of reinventing the wheel, Caitilin Doughty, founder of The Order Of The Good Death and the catalyst of the death positive movement phenomenon, suggests we take a look at how other countries around the world are already doing […]

Funeral Home Social Media

26 Research-Backed Reasons To Finally Get Your Funeral Home On Social Media

Everyone talks about how important social media is for your funeral business. Although our profession can be a tough one to approach through social media, with a little creativity and lots of patience, having a social presence can be very rewarding for your funeral business and your online audience. And with 90% of businesses using […]

5 Challenges Turned Into Affirmations For The Modern Funeral Director

With the personal development industry exploding over the last few years, I’m sure you’ve heard the word “affirmations” before. According to the English American Dictionary, to “affirm” is to state that something is true.  Affirmations are a great tool to use when you feel yourself caught in a place of negativity, pessimism, drama, or judgement. […]

funeral home website

13 Elements Of The Perfect Funeral Home Website Homepage

The other day, I was doing some of my routine funeral industry research, and I was reminded of a statistic that absolutely blows my mind:  “Most people would prefer to pre-plan a funeral, but only 33% do because they can’t find the information they need”. I don’t know about you, but to me, that’s a […]

Answering the Call To Leadership In The Deathcare Profession

Do you feel the call to be a leader in the death care industry, or within your business? Are you already a leader in this field of work? Believe it or not, the death care profession is full of leaders, and we are all being asked to step more and more into this leadership role […]