‌‌5 Minority Owned Funeral Homes You Should Know About (And Support)

What would you say if I asked to describe your typical funeral director? Would they be male, white, and middle aged? Chances are, your stereotypes of funeral directors would lead you to an image similar to what we just described. Yet, funeral service is changing. And this is to be celebrated. Young folks, women, LBGTQ […]

What Makes a Funeral Home Successful During a Pandemic?

Since 2020 began, a lot has changed (here’s a hilarious review of 2020 in case you need it). The way we communicate, connect, work, socialize, do business, eat… pretty much every aspect of our lives has changed since COVID-19 hit us like a giant curveball.  So that means the ideas around success in the funeral […]

Racial Equality Funeral Profession - We Welcome All

6 Ideas for Tackling Racial Inequality in the Funeral Profession

Racism is one of the many elephants in the rooms in the funeral profession. While we’re already warmed up from all the systemic changes from a global pandemic, why not keep the momentum going? Why not address racism in the funeral profession and commit to a new way of being? Here’s a hint… there isn’t […]

5 Principles to Embrace For a Successful COVID-19 Recovery at your Funeral Home

Between talks of “how much longer?” and “what’s next?” is the idea of a post-pandemic normal.  What that normal will look like, is being created today, here and now…And it all starts with you. That’s right, YOU are creating a new normal for the funeral profession through the messages you share, services you provide and […]

7 Ways To Manage Your Uncertainty Fears Right Now

First a global pandemic hit. Then, came the protests. And let’s not even get into the economic turmoil at play. One thing is for certain in all of this, and that is: NOTHING is certain. So what gives? How do we, as individuals, as professionals and as a collective, face uncertainty and stay sane, healthy […]

7 Leadership Modes to Embrace During the COVID-19 Recovery

This is a time of the greatest change our society has seen in a long time. And you’re a part of it… As a matter of fact, you’re SHAPING it, funeral professional. How are you planning on showing up in the wake of a new normal, a new way? Here are 7 traits to adopt […]

The 6 Elements of Compelling Funeral Marketing, Explained

With COVID-19 hitting our industry pretty hard, it’s good to build a solid foundation of online funeral marketing to attract potential families. Now more than ever, families are going to find your funeral home online, so here are a few ideas to let your funeral home shine with your funeral marketing: 1. A clear and […]

What If Women Ran The Funeral Profession? 10 Predictions Made

Through the early Victorian era, caring for the dead was very much a role set aside for women… especially in the United States. Back then, death was something that took place in the home. Preparing a body for a burial was a matter the family took into their own hands. As many of you know, […]

6 Life Lessons Learned From Writing In The Death Industry For 8 Years

8 years. Nearly 400 hundred blogs. 400,000 words.  This is my contribution to the funeral service profession since I started blogging for funeralOne back in 2012.  Who knew that after studying Journalism and Literature in college, that I would end up working for a b2b business in the death industry? Not me, that’s for sure.  […]

Some Of The Most Radical (And Exciting) Disposition Methods In 2020

Traditional burial, or cremation? In 2020, that is not the question. In the modern day realm of funerals, we think in the near future,  families will prefer neither.  There are growing concerns around the environmental impact of cremation, and countries around the world running out of land to bury their dead.  With that, many entrepreneurs […]