If you’re a funeral professional new to the field, this blog is for you. First of all, welcome to this ever changing, wildly changing world of being a funeral professional! It’s an exciting time to join this profession. Just don’t get too comfortable, because the funeral profession you see now may not be what it […]
Once upon a time, a funeral parlor was your living room. That was just 150 years ago. Now, funeral homes range from extensive, state-of-the-art facilities to stunningly beautiful parks to memorial temples. We’ve worked with thousands of funeral homes over the last 20 years and these are the 5 most beautiful funeral homes we’ve ever […]
“We could have never seen this coming” said everyone in 2020. “Disruption” is an understatement when it comes to describing 2020 so far. Thankfully, the funeral profession is pretty used to rolling with the punches, but how does that translate into you showing up for your customers during these times when fear and anxiety are […]
A spoonful of sugar helps the medicine go down! That’s the idea behind Death Cafe, a safe space for people to gather, talk about death and find community with a side of cake. You can get a better idea of their mission in this video celebrating their recent 8th birthday: As the death positive movement […]
Every industry has a few thought leaders that are worth following on social media, and the funeral profession is no different! We’ve gathered some of the most epic Funeralpreneurs around the globe, but this time we want to give you some inspiration for your social feed! With that being said, here are our top 7 […]
Let me start by saying this: I’m not a funeral director. Yet, after working in the funeral profession for the last 15+ years, I’ve made a lot of friends with funeral directors, funeral home owners, cemetery owners, grief counselors… you name it. And as someone who is very familiar with the emotional weight it takes […]
Did you know that community outreach could be the most important component of your funeral home’s marketing plan? It’s true. According to the 2018 National Funeral Directors Association (NFDA) Consumer Awareness and Preferences Survey, when planning a funeral, only 8.3% of consumers call more than one funeral home! Further, 23.2% called one funeral home and […]
What’s the difference between a business fueled by profit margins, and a business fueled by heart? The answer? Eterneva, a cremation diamond business founded by young-and-refreshing entrepreneurs, Adelle Archer and Garrett Ozar. Eterneva is on a mission to radically redefine the way we memorialize our loved ones. How do they do it? I […]
As 2019 fast approaches, so too does the new paradigm of funeral service. We had the chance to sit down with Louise Winter, the owner of Poetic Endings, recently to find out where she thought the funeral profession was headed… and what’s wrong with the current state of affairs. Louise shared her open and […]
For the founders of The Talk of a Lifetime (TTL), it was becoming more and more evident that people were just not that into funerals anymore. The TTL council wanted to tap into this growing demographic – the “I don’t want anyone to make a fuss when I die” group of people, who obviously could […]
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