17 Fresh Funeral Marketing Tips to Stop Selling and Start Serving

Spring is here. Can you feel it? With springtime, comes spring cleaning. And spring cleaning isn’t just something you do at your house on the weekend. Right now, we’re inviting you to take a look at your funeral marketing efforts. Do they need spring cleaning, too? Chances are, they probably do. The way things are […]

5 Free (Or Affordable) End-of-Life Planning Resources

Let’s face it: death is unavoidable. So why keep it in the back of your mind as a “I’ll figure that out later” when you could feel ready and prepared for it (and help your family feel prepared, too)? Well, for starters, many of us are terrified of death because it’s been categorized as a […]

How to Turn Website Visitors Into Loyal Client Families

So, you’ve got a funeral home website.  But is that enough? Short answer: no, it’s not. If your funeral home website is simply a static part of your business, rather than a function of your business actively turning visitors into loyal client families, this blog is for you. It’s true that a website is a […]

Do You Have These 5 Key Elements On Your Funeral Home Website?

When it comes to your funeral home website, it can be seen in two different ways. Some see their funeral home website as a “function” of the funeral home. Like flowers on the table, or decor in the home. Others see their funeral home website as a “service” element of their funeral home. We tend […]

13 Facts About Your Funeral Home Website You Definitely Need To Know

Your funeral home website might be on the dusty shelf in the back of your mind, long forgotten. If that’s the case, it’s time to dust this baby off and start making your funeral home website the centerpiece of your funeral home’s marketing strategy. Before you think we’re only saying this because our whole world […]

A Guide On User Experience, The Most Important Aspect of Your Funeral Biz

There is a lot of jargon in the tech industry that can confuse and muddle your understanding of important technology in your own funeral business. But trust us when we say, the term “User Experience” is not one of those terms.  Below, we’ll explain user experience in the best way we can, from a to […]

The 5 Key Metrics To Measure The Success Of Your Funeral Home Website

Have you ever sat and wondered if your funeral home website is actually doing it’s job? But… the idea of website metrics makes you cringe or want to run away? If data isn’t really your thing, but you’re genuinely interested in how your funeral home website is performing, you’ve come to the right place. Below, […]

These Are The 7 Non-Negotiables Of A Funeral Home Website (According To Families)

It’s one thing to simply have a funeral home website. But it’s another thing to have a successful funeral home website that serves your client families and supports your business.  And sadly, but truly, not many funeral home websites do that to this day. If you’re scratching your head and wondering what your families are […]

8 Funeral Service Industry Trends To Shape The Way You Do Business In 2021

2021 is going to be a big year.  It pretty much already has been a big one, right?! As we gear up for this year of transformation in business, how can we prepare ourselves, as well as our employees, processes, structures and products? Trends give us insight into where the market is headed, and how […]

6 Traits Of a Successful, Revenue Generating Funeral Home Website

Your funeral home website is the powerhouse of your funeral marketing efforts, especially now that the world runs online.  Even if you know your website is the basis of your firm, it’s so easy to overlook your website. Many funeral homes just default to a platform that’s easy (but maybe not high performing), and forget […]