Your funeral home website is the powerhouse of your funeral marketing efforts, especially now that the world runs online. Even if you know your website is the basis of your firm, it’s so easy to overlook your website. Many funeral homes just default to a platform that’s easy (but maybe not high performing), and forget […]
It’s no secret that coronavirus has affected every single person on the planet in some way. And of course, this brings with it an incredible number of challenges. But, the challenge that keeps me up at night is this: How can we, as a profession, provide the same level of support to those who lose […]
Our favorite time of the year has arrived… NFDA! NFDA is almost always a very exciting and inspiring time personally and professionally. With dozens of workshops, new friends, new professional connections, and not to mention tons of free swag, how can you go wrong?! The funeralOne team has been attending NFDA for over a decade […]
How do you want to be remembered? Obituaries are meant to capture a person’s life, yet often, they are written in a rush and can read as bland and impersonal, like the obituary below: Other obituaries, however, can make a lasting impact, like this humorous one below: As you can see, the difference between an […]
If you scroll through any major media website today, you won’t be hard pressed to find the words “death” and “positive” together. Put those words together, and you have yourself a death positive movement. This movement is sweeping its way through the funeral profession. And unlike other movements that have begun here, this movement is […]
What makes a good, successful funeral director? When it comes down to it – from what we’ve found – it’s all about habits. Habits are the things we do when we’re not paying attention. And these habits require some awareness to cultivate. While some of these traits are pretty natural to you, funeral director, the […]
Podcasts have hit just about every industry and scene out there in the last couple of years, and the funeral profession is no exception. As we continue to step into the future of the funerals, this journey will require more inspiration, more drive, more education and more collaboration from us. And podcasts… well, they just […]
Although the title might be pun-y, we take the success of funeral home websites pretty seriously here at f1. In fact, we recently read that 75% of consumers admit to making judgements on a company’s credibility based on the company’s website design. How’s that for important? All that being said, giving your funeral home website […]
Batesville Masters Club member Dave Shank was a Kansas funeral director for nearly two decades, so it comes as no surprise that he has distinct habits and principles that have guided him in his career. At ICCFA, Dave shared with us his favorite guiding principles of excellence, based on the book ‘Winners Always Quit’, by […]
Funeral service is changing, that’s for darn sure. There is a lot of talk about this on the interwebs, but a lot of that talk says that our profession is changing because our customer is changing. This is true. But what if we showed the world that the funeral profession is changing because we WANT […]
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