Remember the good ole’ days when marketing your funeral home was as simple as putting an ad in the newspaper? Since the newspaper had everything you needed (national and community announcements, news, comics, gossip, opinions, classifieds, sports… etc.) everyone read it, and reaching your target audience was easy! Even though we still have newspapers, I […]
Funeral professionals are constantly looking for better, faster ways to connect with the families in their community. I’m sure if you had it your way, families would understand the value of the services that you provide and why you’re the best choice to care for their loved one long before they actually needed your services. […]
I know what you’re thinking… “Another article on why Facebook is important? That’s old news.” And I don’t blame you. After all, this popular social media website has been around for 13 years now, and it seems as though everyone and their dog now has a Facebook page. But the truth of the matter is, […]
In the world of internet success, there is no level higher than “going viral.” Whether it’s a blog post that’s been read by millions, a YouTube video that was shared around to everyone in your office, or even a picture on Facebook that earns hundreds of likes… going viral is the ultimate trophy when it […]
In life, unforgettable is almost always better than good or great. Would you rather have a good burger or an unforgettable burger? A great kiss or an unforgettable kiss? And when it comes to your funeral, would you rather have a send off that was good… or unforgettable? That’s what we thought. So when it […]
Is your funeral home looking for new ways to attract more families? Do you find yourself struggling to find new content for your marketing materials? Are you looking for ways to boost your online presence? Then I’ve got some great news for you… There’s a secret recipe to your funeral home’s marketing that you may […]
So much of our lives and our memory sharing takes place on Facebook these days. But there is one large group who is still largely absent from the Facebook space ﹘ funeral homes. Sure, you may think that this social sharing space is just a place for you to share funny photos with friends, comment […]
When speaking with funeral home owners and directors about our social media services, the question of whether to post obituaries on the funeral home’s Facebook page often comes up. Some folks think it is counterintuitive for Facebook users to Like an obituary (this is about to change as we explain below). But others believe that […]
Social media has taken over… well, everything. Forget the days of email, or heaven forbid, snail mail. Now when you want to share something, you tweet it out to the world, put it on Facebook, post a picture on Instagram, or upload it to your Snapchat feed. After all, as the 2015 online mantra goes, […]
Image: Source Whenever we tell people that we work in the funeral profession, we get the same grouping of surprised reactions… “That’s creepy!” “How did you get into that kind of unique job?!” “Uhh…that’s interesting…” *Slowly walks away.* As funeral professionals, you’ve probably heard your own fair share of confused questions and surprised statements about […]
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