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No Sympathy Store? 4 Opportunities Your Funeral Home’s Missing Out On

Every week, I try to write blog posts that educate, inspire and provide solutions to some of the biggest challenges the funeral industry is facing today. Today is no different. Although I don’t always try to push products here, I really believe The Sympathy Store is a no-brainer for funeral homes looking to attract more [...]

social-media-terms

Funeral Marketing: What Is A Tweet & Why Do I Care?

An Introduction to Popular Social Media Terms By now, it should be pretty obvious to you that social media isn’t like the latest fashion trend—here today, gone tomorrow—it’s here to stay. However, before you can even begin to consider implementing a social media strategy for your funeral home, you need to learn how to talk [...]

funeralOne mobile uploads

Monthly Facebook Mobile Uploads

We’d like you guys to really get to know the team here at funeralOne, so starting today, we’re going to be sharing some of the photos our staff members upload to their personal Facebook pages once a month. Check out some of the mobile uploads from January. Enjoy!

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funeralOne Launches New Customer Support Portal – See It Live!

At funeralOne, we’re constantly striving to provide you epic customer service and support. To further this goal, we’re excited to announce the launch of our new Customer Support Portal, which you can access at http://support.funeralone.com. Our new portal, which officially went live today, serves as a one-stop-shop for all your support needs. For website clients [...]

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The Death of Traditional Funeral Guest Books

Every day, funeral homes are faced with having to adapt their traditional way of doing things to keep up with the evolving needs and expectations of their families. Today is no different. I’m here to tell you that traditional funeral guest books are now a thing of the past—and like many other funeral traditions that [...]

memorial tribute video

How to Create Memorial Tribute Videos for Your Families

Up until now, I’ve talked mostly about the benefits of using video on your funeral home website to educate families and the community on the services you offer. But what about the benefits of using video to celebrate and honor the life of a loved one? By creating cinematic-quality memorial tribute videos for your families, [...]

funeral marketing educational video

Funeral Marketing: Getting Started with Educational Videos

This is the third blog post in a 4-part series on The Value of Video. Stay tuned for more! In my previous two posts, I shared with you how the use of video can increase engagement and visibility of your funeral home website, and 4 ways to establish credibility with an educational video library. Today, [...]

funeral marketing educational video library

4 Ways to Establish Credibility With An Educational Video Library

This is the second blog post in a 4-part series on The Value of Video. Stay tuned for more! You’ve heard me say before that establishing yourself as a thought leader among your community and your client families is the best word-of-mouth marketing you could do for your funeral home…but now I’m going to take [...]

funeral marketing website engagement visibility

Increase Engagement & Visibility of Your Funeral Home Website

It’s no secret that we are a visual society. Statistics show that people actually remember 50% more of what they see and hear, as opposed to what they only hear. And you better believe the same holds true for visitors of your funeral home website. As the attention spans of your families continue to shrink, [...]

funeral marketing 2012

Funeral Marketing: Disruption is Coming in 2012!

Hey everyone, welcome to 2012! I hope you all had a safe and Happy New Year. I don’t know about you, but I’m looking forward to 2012. The year 2011 was great and all, but I’m ready for some new challenges, new opportunities and new innovations. And not to scare you too much, but from [...]