pre-plan

If Funerals Are For The Living, Why Should Families Pre-Plan?

There are a number of definitive “best practices” out there that funeral directors swear by when it comes to planning funerals. Whether it’s a piece of advice, a rule they’ve created, or even a tried-and-true method they’ve developed over the years, they are dead set that their way is the only way… that is, until […]

pinterest

10 Personalization Ideas That Will Help You Create A Pinterest-Worthy Funeral Celebration

  After spending any amount of time in the funeral profession, a few things become clear: A strong team can accomplish anything, everyone feels grief in different ways, and a personalized funeral or memorial service is one of the biggest and most frequent requests families have when making arrangements for a loved one… More and […]

funeral directors

Five Great Pieces of Advice Funeral Directors Can Give AFTER The Funeral

As a funeral director, you help families through what may be the most difficult days of their life. But in many cases, after the final service or burial, you part ways and may not see each other again unless they ask you to handle the funeral of another loved one. But while your part might […]

funeral flowers

Help Families Send The Right Funeral Flowers With This Graphic

Connect Your Families With The E-Commerce Services They Want Today’s families are more connected with digital convenience than ever before. They don’t want to click through to a new website for every single service they need… they want a one-stop-shop that will meet all of their needs in one convenient place. And this is more […]

funeral marketing

5 Successful Funeral Marketing Tactics We Tested So You Don’t Have To

Every funeral professional knows the basics of small-business marketing. You need to have a social media presence, you should have a solid advertising game plan, and you need to develop good relationships so that you can gather as many referrals as possible. But if you think that’s all it takes to stand out it today’s […]

non-religious funeral

4 Meaningful Tips That Will Elevate Your Next Non-Religious Funeral

If you didn’t see our last funeralOne blog post, you probably missed out on the truth-bombs that we dropped that are changing the funeral profession as we know it. And no, we don’t mean possible funeral trends or changes that may happen in the far-off future. We’re talking about significantly different values from the families […]

funeral statistics

These 5 Statistics Are The Secret To Keeping Your Funeral Home Alive

The funeral profession has changed a lot in the last 10-20 years… statistics show it, and funeral professionals have experienced it first-hand. Families now learn about funeral services on the internet rather than inside a funeral home, the way funeral homes need to market their value has changed in virtually every way, and this year […]

eulogy

How Funeral Professionals Can Deliver Eulogies That Evoke Emotion

This past week, I had the unfortunate experience of attending the funeral of a long-time friend who passed at the way-too-early age of 26. The death was tragic and unexpected – a freak car accident that left all of his friends and family struggling to simply comprehend the fact that their loved one was gone, […]

pre-planning

Little Miss Funeral Shares The Naked Truth About Pre-Planning

I know the look really well. If you’re paying really close attention, I swear you could see the air escape from their mouths as their lips curl into a relieved smile. “I’m so glad I decided to do this” is what they normally say as they walk out of the funeral home. I’m so glad […]

parent's day

Why Parent’s Day Should Be An Annual Event At Your Funeral Home

For the luckiest people in tragic situations, there is an outpouring of support, love, encouragement and help in the days and weeks following the loss of a loved one. But once the flowers have wilted and bereavement leave ends, family members are generally expected to begin healing—an idea that often translates to moving on with […]