How To Provide Value To Every Family Walking Into Your Funeral Home

When it comes to finding business success, there are all kinds of workshops, classes, blogs or seminars out there that promise to hold the secrets to prosperity. Some experts might swear by a closely guarded sales pitch, or a recipe of tried and true marketing tactics that bring in new customers. But the truth is, […]

How Viral Content Translates Directly To Funeral Success

In the world of internet success, there is no level higher than “going viral.” Whether it’s a blog post that’s been read by millions, a YouTube video that was shared around to everyone in your office, or even a picture on Facebook that earns hundreds of likes… going viral is the ultimate trophy when it […]

NFDA 2016: By The Numbers – Infographic

Want to embed this infographic on your own website?! Just copy and paste the following into your blog. Share this Image On Your Site Please include attribution to funeralone.com with this graphic. Or visit this link to share it on your Facebook or Twitter page. Did any of the statistics above shock or surprise you? […]

4 Misconceptions Funeral Pros Have That Are Killing Their Business

Alright… we’ve got a confession to make. This article isn’t about funeral trends, Baby Boomers, cremation vs. burial, or any of the other funeral misconceptions that we regularly debunk here on the funeralOne blog. Today we’re talking about a topic that is much more controversial in the funeral profession … digital marketing. BUT WAIT!  Before […]

5 Ancient Funeral Traditions The Funeral Profession Needs To Let Go Of

We’re hard-pressed to think of a profession so deeply rooted in tradition and age-old customs as funeral service. Don’t get me wrong… no one’s denying the power and pomp of tradition, and there are many traditional customs that we carry forth today because they have inherent and undeniable value. But when it comes to setting […]

5 Unexpected Ways Labor Day Can Make Your Funeral Home More Successful

Ahhh, Labor Day. A time for grillin, chillin, and connecting with your families, positioning yourself as a leader in your community. “Wait, what?” is probably what you’re thinking. And that’s OK!. That’s why we’re here… to tell you how you can use Labor Day (and all holidays just like it) to create a unique relationship […]

5 Ways To Help Your Families See The Value In Funerals

I remember the first time I attended a funeral like it was yesterday. It was my grandfather’s service, and I cherished him like he was my father. I was only 13 years old, and as an aspiring writer, I asked to give the eulogy for his ceremony. Although it was just a small ceremony, and […]

4 Powerful Social Media Apps Your Funeral Home Isn’t Using (But Your Families Are)

There’s a reason it seems like everyone and their dog is on Facebook: They are. More than (ready for this?) 1.5 billion people use Facebook daily. Social media is responsible for connecting people all over the world who otherwise would have no method of communication with one another, however passive that communication may seem. Utilizing […]

5 Low Effort Changes That Will Bring BIG Success To Your Funeral Home

There’s a lot of talk about change and adaption here in the funeral profession. And by now, we’re sure that you’ve seen it for yourself… the families that walk into your funeral homes are changing every day, and growing to meet their changing needs is no longer something to consider ﹘ it’s a requirement. If […]

What Baby Boomers Want From Funerals (And Aren’t Telling You)

Funeral professionals have relied on the same tried-and-true methods for years—bringing families into your funeral home through word-of-mouth recommendations or counting on the basic name recognition that comes with having a small, local business. And because these ways of attracting families have always worked fine in the past, you may have never really had a […]