Nothing speaks wisdom like hard earned lessons learned. And thankfully, these 4 funeral pros have some wisdom to share on one of the biggest topics right now… creating an unforgettable family (or customer) experience. Why waste any time? Let’s dive straight into the lessons from some of our favorite funeral pros out there: Lesson […]
Becoming a funeral professional never used to be a choice. In fact, in most cases, it was a duty to your family’s lineage. Most funeral homes were multi-generational and family based. Now, things have changed. People are actively choosing the funeral profession as their dream job. If you’re reading this, maybe you’re either in a […]
You’ve probably heard it before… YouTube is one of the most effective ways to grow your business, your reach, and your funeral home’s brand. Take Order of the Good Death, who started the series “Ask A Mortician” 10 years ago. She posted Episode One a decade ago (below)… … and now she has nearly 2 […]
Getting started on social media at your funeral home is easier than you think. It might seem overwhelming at first, but if you take it one step at a time, we guarantee the overwhelm will disappear. That’s why we created a checklist for you. To take it ONE step at a time. Let’s not waste […]
Advertising your funeral home, it turns out, is not our reader’s favorite pastime 🤓. In fact, it’s far from it. Most funeral pros feel completely clueless around funeral home advertising and marketing. So much so, that they don’t even bother with it. Thankfully, advertising your funeral home doesn’t have to involve a huge budget, expertise, […]
It’s time to make a bold statement: Customer service is the #1 most important aspect of any business. And the funeral profession is no exception. We see customer service as an art. Something that takes years to perfect and incorporate into your entire funeral business. And whether you’ve been in business for generations or for […]
Once upon a time, a funeral parlor was your living room. That was just 150 years ago. Now, funeral homes range from extensive, state-of-the-art facilities to stunningly beautiful parks to memorial temples. We’ve worked with thousands of funeral homes over the last 20 years and these are the 5 most beautiful funeral homes we’ve ever […]
The US Census tells us that by 2030, all Baby Boomers will be 65 or older. This means two things… One is that Boomers will want to be making decisions about their end-of-life wishes sooner than later. Two is that many of them will be planning and assisting with the passing of their family members, […]
When it comes to your funeral home website, it can be seen in two different ways. Some see their funeral home website as a “function” of the funeral home. Like flowers on the table, or decor in the home. Others see their funeral home website as a “service” element of their funeral home. We tend […]
End-of-life wishes are never an easy conversation to navigate. However there are so many new tools, platforms and even card games (yes you read that right, keep reading to see what we mean) designed to make these conversations easier and more effective. We know striking up conversations on last wishes come with their own set […]
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